Allum & Sidaway to open in Basingstoke next year
Allum & Sidaway is set to open its seventh store at Festival Place in Basingstoke early in 2027.
Established in 1942, the jeweller has expanded to be a prominent force in the south over the years, with locations in Salisbury, Gillingham, Ringwood, Shaftesbury, Dorchester, and Plymouth.
“Our story began in Shaftesbury, Dorset, in 1942. Since then, we have grown to six stores across the South, but the values on which our family business was founded remain at the heart of everything we do,” the company said.
“For us, opening a new store is about more than creating a beautiful place to shop. It is about becoming part of the local community, building lasting relationships and being there for the moments that matter, from engagements and weddings to birthdays, anniversaries and everyday celebrations,” it continued.
The company’s managing director, Jason Allum, who recently stepped into the role of Chair of the Company of Master Jewellers, said: “We are focused on creating an inviting and exciting new store, a luxurious space in which to choose those all important pieces and celebrate the moments that matter. We can’t wait to get to know the people of Basingstoke and immerse ourselves in the community.”
Allum & Sidaway is an official stockist for premier watch brands including Citizen, Seiko, Tissot, Raymond Weil, and HERBELIN.
