Audemars Piguet spreads its wings further in the States

Audemars Piguet has expanded its US footprint with the opening of AP House Atlanta in Georgia.

In the heart of Buckhead Village District and spanning 10,000 square feet across two stories, the space is designed as a luxury members’ club rather than a traditional boutique, blending fine watchmaking with music, art, and gastronomy.

The interior showcases AP’s 150-year history alongside contemporary local art. Beyond the retail space, the House features a listening lounge, private consultation suites, and a large wraparound terrace.

Atlanta joins Miami, New York, and Los Angeles as AP’s latest American “House” location. 

This expansion follows the brand’s recent opening of the Arc Manufacture in Le Brassus, a massive six-acre facility that now centralizes its Swiss production and 700 employees.

“We’re proud to expand our presence in the United States with the opening of AP House Atlanta—a new home for the Audemars Piguet community in the region,”  said CEO of Audemars Piguet Americas, Louis-Gabriel Fichet. 

“We look forward to welcoming clients, friends of the brand, and horology enthusiasts to experience the essence of Le Brassus and engage with the world of Audemars Piguet.”