Chicago opening for newest A. Lange & Söhne flagship boutique

A. Lange & Söhne has opened a boutique in Chicago, its newest flagship store in the States.

Situated at 435 Michigan Avenue, the boutique will display a full assortment of the brand’s range, and represents the ninth A. Lange & Söhne POS in the US.

“Each timepiece in our collection reflects a familial bond between our watchmakers and collectors, one that is best experienced by putting a Lange watch in one’s hands and on one’s wrist,” said the German brand’s CEO, Wilhelm Schmid. “Our boutiques are designed to share our watches and unique brand story with each customer, and to capture the skill, determination and imagination used by our watchmakers in Glashütte as they work by hand to perfect every detail of the watch for its owner.”

At almost 1,500 square feet in size, the boutique contains three client seating areas and two lounges, and is part of Tribune Tower, which serves as a Chicago River side luxury retail anchor for the revitalized ‘Magnificent Mile’ in the Windy City.

Chicago is the latest addition to A. Lange & Söhne’s ever-expanding portfolio of global flagship boutiques, which includes cities like London, Singapore, and Shanghai.