COUTURE 2026 sees positivity in abundance
The COUTURE show in Las Vegas, which took place on May 27–31, is reflecting on an upbeat 2026 exhibition.
Within the luxury setting of the Wynn hotel, retailers and suppliers from within the watch and jewelry industries came together for five days of buying, selling, networking, and celebration.
“We are thrilled to be back home at Wynn Las Vegas,” enthused Gannon Brousseau, EVP of the organizing company, Emerald. “This community is so exceptional, and the dedication and hard work all of our designers and brands have put into their collections are evident in the extraordinary pieces on display.”
This enthusiasm was also felt by key retailers, including Julie Von Bargen of Von Bargen’s Jewelers. “The creativity on display is so compelling this year,” she said. “We’re seeing a lot of one-of-a-kind collections, lots of color and a remarkable level of innovation, even among designers whose work we’ve carried for years; they’re showing a lot of new, awesome pieces.”
Amie Guarino of Louis Anthony Jewelers noted that gold didn’t feel like a diminished material, despite soaring wholesale prices. “The collections we’re seeing this year are very personal expressions of creativity,” Guarino said. “Everything is very bright and happy, there is so much color, and gold has not slowed down.”
