Gallet leans into two centuries of heritage with September relaunch

One third of Breitling’s new ‘House of Brands’ is returning to the watch market exactly two centuries after its inception.

Historic Swiss watchmaker Gallet, which was acquired by Breitling in 2025, is gearing up for its full product relaunch on September 3.  

The brand is being positioned as a luxury entry-level brand, and will fully leverage Breitling’s manufacturing expertise, global distribution network, and after-sales service.  

“Some watches are made to stay in one spot. Gallet was never one of them,” said Georges Kern, CEO of House of Brands. “Now, it returns, backed by Breitling’s expertise and infrastructure.”  

When the timepieces officially launch on September 3, 2026, Breitling boutiques worldwide will feature dedicated, safari-inspired Gallet corners to showcase the new collections.