H. Samuel brings ear-piercing to new Nottingham store

Multiple jeweller H. Samuel has moved to a new location in Nottingham’s Victoria Centre, opening a larger store.

The Signet-owned retailer has moved to a new space on the lower floor, and officially opened on 24 January.

Thinking outside the box, the new shop included an ear-piercing studio, while the watch offering now includes the likes of Garmin and Ingersoll.

H. Samuel’s store manager Carol Cumberland said: “We’re so excited to welcome customers to our brand new H. Samuel store at Victoria Centre. The move has given us the space to completely transform the store, from our dedicated ear-piercing studio and jewellery design area to expanded ranges across diamonds, gold and watches.”

Meanwhile, Victoria Centre’s director Nigel Wheatley had this to say: “We’re thrilled to welcome shoppers to H. Samuel’s stunning new store here at Victoria Centre. As Nottingham’s only H. Samuel, this relocation brings an exciting upgrade for our visitors, with a much larger space, new services and an enhanced shopping experience.”