News

Ralph Lauren taps into American heritage with Preppy Bear release

Ralph Lauren has unveiled the Preppy Bear watch, a homage to the brand’s American collegiate style.

On the white dial, the timepiece features a 3D-printed illustration of the Polo Bear wearing a navy blazer, repp tie, and khakis.

The Polo Bear character was first introduced by the brand in 2019, creating a series of collectible timepieces.

Powered by an automatic Swiss movement made by Sellita, the model has a power reserve of up to 50 hours.

At 42 mm, the piece features a stainless-steel case and comes with a selection of interchangeable straps, including a striped grosgrain strap.

The Preppy Bear watch will be available starting Spring 2026.

Leave a Reply

Your email address will not be published. Required fields are marked *