EventsNewsUSA

Roster of watch brands grows at COUTURE

The partnership between Las Vegas trade show COUTURE and Time to Watches, announced last October, is already bearing fruit.

Big names in horology like Bell & Ross, Vulcain, Baume & Mercier, BA111OD, Rapport London, Nivada Grenchen, Dennison, U-Boat, and Junghans have been confirmed on the roster of exhibitors at the Wynn on May 27–31.

“Bringing Time to Watches to Las Vegas within the COUTURE universe is a natural step for us. COUTURE gathers the most important U.S. retailers, media and influencers, making it the ideal setting to present a selective vision of contemporary watchmaking and to connect our brands with a highly engaged audience,” said Christian Wipfli, Time to Watches Managing Director.

“Watchmaking has long been an important part of the COUTURE experience, and our collaboration with Time to Watches allows us to deepen that conversation,” said Gannon Brousseau, EVP at the show’s organiser, Emerald. “Their thoughtful curation introduces exciting new energy and creativity while remaining perfectly aligned with the level of excellence our community expects.”

The partnership has promised more names will be announced in the coming months.

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