Time to Watches returns to Villa Sarasin during Watches & Wonders
Time to Watches will be returning to Villa Sarasin, just across the road from Watches & Wonders at Palexpo, for its fifth edition this year.
Over 85 independent brands will be showcasing their products at the event, which will also feature a social hub in the garden, complete with food trucks, bars, and creative activations.
The presentation and layout of the show is designed to be equally accommodating to retailers, journalists, and collectors alike.
The show is aiming to build and grow on 2025’s achievement, which it said saw 77 exhibiting brands and 9,500 visitors attend.
“In 2026, our new spaces exist to let emotion breathe,” said the event’s founder, Christian Wipfli. “Beyond the setting, it is the moments we create together that truly matter.”
It’s a big year for Time to Watches, who also recently signed a partnership agreement with COUTURE, the biggest watch and jewellery trade show in the US.
Confirmed 2026 Geneva exhibitors include:
5280 Watch Company | ADRIATICA | Aerowatch | Airain | AL-Time | Appella | Art de l’anglage | Atlantic Watches | BA111OD | Bauhaus Watches | Beauregard | Berney | Blackout | BRISTON | Champs-Élysées | CIGA Design | CIMIER | Claude Bernard | D1 Milano | De Rijke & Co | Dominique Renaud Manufacture | DONE Watches | Edox | Elka Watch Co. | Epos | Exaequo – Melting Watch | Fears | Formex Watch | Geovani | GoS watches | H992 Architecte Horloger | HAUTE-RIVE | Herbelin | Jean-Marc Fleury | JEAYOU | Jowissa | KERBEDANZ | Krayon | Laco | Laine | Lebois & Co | LIC-Leather | LÖBNER | Lorige | Magellan | Marathon Watch | Mathey-Tissot | Milus | Murex | NALLA NERAM | Nivada Grenchen | OISA 1937 | Ollech & Wajs | Optima | Qian GuoBiao | Raidillon | RALF TECH | Rapport London | RESERVOIR | Richelieu | RMS Zeitmeister Watches | RSW | Ruhla 1929 | Sandoz | SARTORY BILLARD | Sinclair Harding | Squale | Swiss Military Hanowa | TAOS | Venezianico | Vulcain | White Star Watch | WOLF | YOUHR | ZANNETTI Independent Watchmaker | Zeppelin
