NewsUSA

Watchfinder opens new NYC boutique

Pre-owned watch platform Watchfinder has opened its first permanent store in the USA.

Located at 152 Spring Street in Manhattan’s SoHo, the new boutique is the company’s largest retail space to date.

With over 600 authenticated pre-owned watches on offer, Watchfinder says that it will be the largest shoppable collection of its kind in the States.

“Opening our first dedicated storefront in the United States is such an exciting landmark for Watchfinder & Co. and a momentous step in our growing international presence,” said Arjen van de Vall, the company’s CEO.

“The U.S. has a long-standing appreciation for luxury watches, and the heritage and craftsmanship that comes with it, and we are thrilled to be part of making this incredible world, and the watches within it, more accessible in the US for everyone from enthusiasts to first time buyers. 

“Establishing a permanent home in New York City, one of the world’s most influential luxury destinations, will allow us to connect more meaningfully with our local customers and truly showcase the length and breadth of our first class expertise, service and pre-owned watches – the staples we have become known for.” 

Watchfinder was founded in the UK in 2002 and enjoyed rapid growth before being acquired by Richemont in 2018. It operates across eight markets with 17 showrooms and boutiques worldwide.

“Having enjoyed a growing presence in the US since 2020, both online and through our retail partnership with Nordstrom, we are beyond excited to be able to truly build on that relationship this year,” added Watchfinder’s US country manager Eduard Caumon.

“Buying a watch is such a personal experience, and a significant investment, so it’s important we create trusted spaces, like our new SoHo boutique, where this can be done in person. It’s an opportunity to spend time with our experts, get advice and, of course, explore and try on the watches! 

“With our new store, we’re not just showcasing the breadth of our watch selection – we’re creating a destination where our US clients can connect with the Watchfinder & Co. brand in a more meaningful way.”

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